Terms & Conditions

Effective Date: August 6, 2026

Welcome to Enamel & Co. (“Enamel & Co.,” “we,” “our,” or “us”). These Terms & Conditions (“Terms”) govern your access to and use of the Enamel & Co. website, as well as the purchase of our products and subscription services.

By accessing our website, placing an order, or subscribing to recurring deliveries, you agree to be bound by these Terms. If you do not agree with these Terms, please do not use our website or purchase our products.


1. About Enamel & Co.

Enamel & Co. is a premium oral care brand developed by dental professionals. We offer toothpaste products for purchase through our website and through participating dental offices listed on our “Find an Office” page.

Our products are intended for personal use and are not intended for resale unless expressly authorized by Enamel & Co.


2. Eligibility

By using this website, you represent and warrant that:

  • You are at least 18 years of age or the age of majority in your state or jurisdiction.

  • You have the legal authority to enter into this agreement.

  • Any information you provide is accurate, complete, and current.

  • You will use this website only for lawful purposes.


3. Products

We strive to accurately display and describe our products, including product images, descriptions, ingredients, and benefits.

However, slight differences in packaging, colors, or appearance may occur due to manufacturing updates, photography, or display settings.

We reserve the right to modify, discontinue, or update products without prior notice.


4. Product Availability

All products are subject to availability.

We reserve the right to:

  • Limit quantities purchased.

  • Refuse or cancel orders.

  • Discontinue products.

  • Correct inventory errors.

  • Update pricing without prior notice.

If an item becomes unavailable after your order is placed, we will notify you and issue a refund if payment has already been collected.


5. Pricing

All prices displayed on our website are in U.S. Dollars (USD).

Prices are subject to change without notice.

Applicable taxes and shipping charges will be calculated during checkout where required.

Although we make every effort to ensure pricing accuracy, errors may occasionally occur. If an incorrect price is displayed, we reserve the right to cancel or refuse the affected order before shipment.


6. Orders

Submitting an order does not guarantee acceptance.

We reserve the right to reject or cancel any order for reasons including, but not limited to:

  • Suspected fraud

  • Payment authorization failure

  • Product availability

  • Pricing errors

  • Violation of these Terms

If your order is canceled after payment has been processed, you will receive a refund using the original payment method.


7. Payment

Payment is required at the time your order is placed.

We accept payment methods made available during checkout.

Payments are securely processed by third-party payment providers. Enamel & Co. does not store complete payment card information.


8. Shipping

We currently ship orders within the United States.

Estimated delivery times are provided for convenience only and are not guaranteed.

Shipping delays caused by weather, carriers, holidays, or circumstances beyond our control do not constitute a breach of these Terms.

Risk of loss and ownership transfers to you upon delivery to the shipping address provided during checkout.


9. Subscription Services

Enamel & Co. offers recurring subscription options for select products.

By enrolling in a subscription, you authorize us to charge your selected payment method on a recurring basis according to the subscription plan you choose.

Subscription options may include:

  • Monthly deliveries

  • Deliveries every three months

Subscription pricing, billing frequency, and renewal dates are displayed during checkout.


10. Subscription Renewals

Unless canceled before the next billing date, subscriptions automatically renew using your selected payment method.

Your subscription will continue until canceled.

It is your responsibility to maintain accurate billing and payment information.


11. Subscription Cancellation

You may cancel your subscription at any time before your next scheduled renewal.

Cancellation requests submitted after a renewal payment has been processed will apply to future billing cycles and will not affect orders already in processing or shipment.


12. Returns and Refunds

Returns and refunds are governed by our separate Refund & Return Policy.

Please review that policy before requesting a return or refund.


13. Find an Office

Our website includes a “Find an Office” feature identifying participating dental offices that may carry Enamel & Co. products.

Inventory availability at individual offices may change without notice.

We recommend contacting a participating office directly before visiting to confirm product availability.

Purchases made directly through participating offices are subject to that office’s own policies regarding payment, returns, and exchanges.


14. Intellectual Property

All content available on this website, including but not limited to:

  • Logos

  • Trademarks

  • Product names

  • Images

  • Photography

  • Graphics

  • Videos

  • Website design

  • Icons

  • Text

  • Product descriptions

  • Software

  • Layouts

is owned by or licensed to Enamel & Co. and is protected under applicable intellectual property laws.

You may not copy, reproduce, distribute, modify, publish, display, or exploit any content without prior written permission.


15. Acceptable Use

You agree not to:

  • Use the website for unlawful purposes.

  • Attempt unauthorized access to our systems.

  • Introduce viruses or malicious code.

  • Interfere with website functionality.

  • Scrape or collect website content without permission.

  • Misrepresent your identity.

  • Submit false or fraudulent orders.

Violation of these Terms may result in suspension or termination of access.


16. Medical Disclaimer

The information provided on this website is intended for general educational and informational purposes only.

Although our products are developed by dental professionals, the content on this website should not be considered medical or dental advice.

Our website and products are not intended to diagnose, treat, cure, or prevent any disease or medical condition.

Always consult your dentist, physician, or another qualified healthcare professional regarding questions about your oral health or before beginning any new oral care routine.

Use of this website does not create a dentist-patient, doctor-patient, or healthcare provider relationship between you and Enamel & Co. or any participating dental office.


17. User Content

If you submit reviews, testimonials, comments, or other content through our website, you grant Enamel & Co. a non-exclusive, royalty-free, worldwide license to use, reproduce, publish, and display such content for business and marketing purposes.

You represent that any content you submit:

  • Is truthful.

  • Does not violate the rights of others.

  • Does not contain unlawful or offensive material.

We reserve the right to remove submitted content at our discretion.


18. Disclaimer of Warranties

To the fullest extent permitted by law, this website and its content are provided on an “as is” and “as available” basis.

Enamel & Co. makes no express or implied warranties regarding:

  • Website availability

  • Accuracy of information

  • Continuous operation

  • Error-free performance

  • Compatibility with all devices or browsers

We do not guarantee uninterrupted access to the website.


19. Limitation of Liability

To the fullest extent permitted by applicable law, Enamel & Co., its affiliates, employees, officers, directors, contractors, and licensors shall not be liable for any indirect, incidental, consequential, special, or punitive damages arising from:

  • Use of the website

  • Inability to use the website

  • Product purchases

  • Subscription services

  • Website interruptions

  • Data loss

  • Unauthorized access

  • Delays in shipping

Our total liability for any claim relating to a purchase shall not exceed the amount you paid for the applicable product.

Nothing in these Terms limits liability where such limitation is prohibited by law.


20. Indemnification

You agree to indemnify, defend, and hold harmless Enamel & Co., its affiliates, employees, officers, directors, and service providers from any claims, damages, liabilities, costs, or expenses arising from:

  • Your misuse of the website.

  • Your violation of these Terms.

  • Your violation of applicable laws.

  • Your infringement of another person’s rights.


21. Third-Party Links

Our website may contain links to third-party websites for your convenience.

We do not control or endorse these websites and are not responsible for their content, privacy practices, products, or services.

Accessing third-party websites is at your own risk.


22. Governing Law

These Terms shall be governed by and interpreted in accordance with the laws of the State of Arizona, without regard to its conflict of law principles.


23. Dispute Resolution

Before initiating legal proceedings, we encourage you to contact us so we can attempt to resolve any concerns in good faith.

If a dispute cannot be resolved informally, it shall be subject to the jurisdiction of the state or federal courts located in Arizona, unless otherwise required by applicable law.


24. Severability

If any provision of these Terms is determined to be invalid, illegal, or unenforceable, the remaining provisions shall continue in full force and effect.


25. No Waiver

Our failure to enforce any provision of these Terms shall not constitute a waiver of that provision or any other rights available to us.


26. Changes to These Terms

We may revise these Terms from time to time to reflect changes in our business, products, legal requirements, or website functionality.

The updated version will be posted on this page with a revised Effective Date.

Your continued use of the website following any updates constitutes acceptance of the revised Terms.


27. Contact Us

If you have any questions regarding these Terms & Conditions, please contact us:

Enamel & Co.

Email: [email protected]

Mailing Address:

[Business Mailing Address]

Gilbert, Arizona, USA

We appreciate your trust in Enamel & Co. and thank you for choosing our products as part of your daily oral care routine.